CORA will hold a two-day Patagonia sales meeting for Spring/Summer 2011 season. The meetings is scheduled for June 21st and 22nd at the Ole Indoor Rock Climbing Center in Beijing’s east CBD district. Over 30 specialty retailers from all regions of the country have confirmed to attend the sales meeting.
A leader in sustainable product development and environmentalism, Patagonia has alway strived to “build the best product, cause least amount of harm” to the planet that we are all living on. An innovator and product category creator, Patagonia has always lead the industry in rolling out innovative products. The Spring/Summer 2011 season will proved to be no different. We are excited to roll out a series of exciting new prouducts in insulation, trail running, men’s and women’s lifestyle and equipment products.
After the successful Fall/Winter 2010 meeting in which our own staff strotted the catwalk as fashion models, we are ready for an encore that will feature familiar old faces, as well as a few new faces!
Spring/Summer 2011 will also mark the first season in which CORA will include Patagonia footwear in its offering. Something has long been requested by dealers and Patagonia fans in China, we are rolling out with a comprehensive range of fucntional footwear in hiking, trail running, and casual lifestyle.
During the sales meeting, CORA will invite famous American drifting master Travis Winn. He will share his experience with everyone.
With so much new products in the offering, we can already feel the anticipation from the industry. We look forward to seeing you at the meeting!
About Us
Founded in 2005 as China Outdoor Retail Association, CORA is a member-based organization. We have been working closely with specialty member retailers to bring quality outdoor products to Chinese outdoor professionals and aspiring enthusiasts alike. CORA is the exclusive wholesale distribution partner of Patagonia, Gregory and GoLite for mainland China. We operate with a growing network of 90+ specialty dealers and own shops.
CORA is located in Beijing’s CBD, if you want more information, please visit http://cora.org.cn or call +86-10-5128-6830
