China Outdoor Retailer Association (CORA) successfully held one-day new product recommendation on July 31st, 2009 in Nanjing Mingri Hotel. Many of dealers actively involved in observe and test. The meeting is relaxed and harmonious. Recommendation will mainly exhibit and presented 2009 CORA new series of products to the dealer. Launched Gregory the new city series of 22 kinds in the first time, The meeting is acclaimed by dealer.
Pre-recommended, Cora‘s Marketing Department staff gives a brief introduction for 2009 outstanding results. She introduced 2009 marketing program and future product lines, CORA will introduce 200 new models Gregory Series in two years. It is the more than five times at present product line. This exciting news was announced, immediately drew cheers.
A major recommendation of the founder of light-weight equipment Golite brand has been undertaken in the morning. The lightweight equipment aroused great interest by the dealer. The afternoon was hailed as a master Gregory backpack.Cora introduced the concept of urban outdoor into Chinese market for the first time, The new product lines for Fusion series, the Asian series and Police series. It is a good news, for t Gregory lovers .there will be more and better backpack available in China
Yang Yong who is Cora ‘s sales director for has been focus interpretation on after-sales service policy for backpacks. It will give dealers a general areas of protection;regulate the development of the whole industry and played an active monitoring results.
After meeting we have done some dealers satisfaction survey. Many dealers are much interested in, New series . They said: these cities backpack is very suitable for domestic market, the combination of professional and leisure will fill the domestic market area blank, Gregory lovers will meet more specific needs, great selling point.Many dealers also said that they have been ordered in the meeting. Recommendation Brand: Golite, Gregory


About Us

Founded in 2005 as China Outdoor Retail Association, CORA is a member-based organization. We have been working closely with specialty member retailers to bring quality outdoor products to Chinese outdoor professionals and aspiring enthusiasts alike. CORA is the exclusive wholesale distribution partner of Patagonia, Gregory and GoLite for mainland China. We operate with a growing network of 90+ specialty dealers and own shops.
CORA is located in Beijing CBD business district, if you want more information, please visit Http / / cora.org.cn or call +86-10-5128-6830




